Have you noticed these weird black & white boxes popping up in magazines, flyers, even business cards?
These are called a QR code. QR stands for Quick Reference.
Wilkipedia’s website says, “QR Code is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data. Common in Japan, where it was created by Toyota subsidiary Denso-Wave in 1994, the QR code is one of the most popular types of two-dimensional barcodes. QR is the abbreviation for Quick Response, as the creator intended the code to allow its contents to be decoded at high speed.”
How do I get one?
The one shown is mine. I designed mine at the website: pingtags.com
So what do I do with it?
Add it to your flyers, marketing material. I’ve added to my business card. So anyone with a smartphone can scan it with a an App, which then connects them to my LinkedIn profile.
How do I scan it?
I use a free app for my iPhone: QR scanner app. This one scans the QR efficiently, then asks if you wish to go online. Once online mine shows my picture, a summary of what I do, option button to Connect via LinkedIn, my contact information and link to my website.
Try it out & let me know what you think!